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Sheena Elyn [en]. Website usage information may be associated with your personal contact information.
This includes information that you voluntarily share with us about your experience in using our products or services, including our beauty products, websites and applications.
Examples may include comments and suggestions, testimonials, or other feedback you send us about what you may have liked or disliked about your experience in using our products or services. We typically collect this information in the form of customer surveys, feedback forms, and email correspondence. This refers to any content that you create and then share with us and perhaps others by uploading it to one of our websites or applications, such as our Facebook fan pages or applications.
Examples may include photos, videos, personal stories, or other similar media or content. We mostly collect customer-generated content in connection with contests and promotions, website community features, customer engagement, and third party social networking. This refers to any information that is part of your profile on a third party social network such as Facebook and that you allow the third party social network to share with us or that you post publicly.
Examples may include your basic account information e. For example, we may receive your social network information or parts of it when you download or interact with a Laura Mercier application on a social networking site such as Facebook or use a third party social networking feature that is integrated within a Laura Mercier site such as Facebook Connect.
To learn more about how your social network information may be obtained by Laura Mercier or other application developers , please visit the website of the relevant third party social network. This refers to any other information that we might need to collect for a specific Laura Mercier form, feature, or other service that you use or request. What this information might include will vary depending on the method of collection and the specific purpose s for which the information is being collected.
The following paragraphs describe the various purposes and features for which we might collect and use your information, and the different types of information that might be collected for each.
Please note that not all of the uses listed below will be relevant to every customer. We may collect and use your information to process and ship your orders, to inform you about the status of your orders, and to follow up with you about your satisfaction with the ordered products. Depending on how you make a purchase e. This could also involve the ongoing storage of your payment information to allow for easier checkout on future purchases. Please note that there are many independent e-commerce sites that sell Laura Mercier products but that are not controlled or operated by Laura Mercier.
Because these sites may have different privacy and security practices than we do, we recommend that you read their privacy policies before making any purchases on those sites.
We may use your information to maintain your accounts with us, including administering any customer loyalty or rewards programs associated with such accounts. This typically involves the use of the information that was originally collected to set up your account e. We may collect and use your information to provide you customer service, including responses to your inquiries.
This typically requires the collection and use of certain personal contact information such as your name, email address and information regarding the reason for your inquiry e. Customer service may be provided through various forms of communication, such as email correspondence and call center support. We may collect and use your information so we can constantly improve our products, tailor them to your needs, and come up with new product ideas.
This mostly involves the collection and use of demographic information and customer feedback. We may use your information to provide you with Laura Mercier product recommendations, offers, and rewards that are tailored to your interests and profile.
This mostly involves the use of your previous order history including online or call center purchases , as well as certain demographic information such as your favorite look, unique facial attributes, birth date, etc.
We may collect and use your information to administer a contest, sweepstakes, giveaway, competition, or other similar marketing campaign or promotion. These events typically require the collection and use of personal contact information for prize fulfillment , limited demographic information for eligibility , and, in some cases, customer-generated content. Some promotions with customer-generated content or a social networking component will be run on third party social networks such as Facebook e.
To comply with sweepstakes laws, we may publish or share limited information about promotion winners such as name and city of residence. For more information about our contests and other promotions, please see the official rules or details posted with each promotion. These communications may inform you about new products, store events, special discounts and coupons, beauty tips, and other news and special offers.
On occasion, these communications may also contain information or offers about third party products. In some instances such as for mobile messages , this may involve the use of technical information or precise geo-location information obtained from your mobile device. This allows us to send you messages directly to your mobile device, including offers and coupons based on your location.
You can always opt-out from receiving marketing communications either by following the unsubscribe instructions provided in each such communications or by updating your device settings for mobile messages. Please note that even if you opt-out from receiving marketing communications, you may still receive other communications from us, such as order confirmations, notifications about account activities e.
We may collect and use your information to personalize your experience and save you time when you visit our websites and applications.
For example, we might remember your login ID or username so you can quickly login the next time you visit our site or so you can easily retrieve the items you previously placed in your shopping cart.
Based on this type of information, we might also show you specific Laura Mercier content or offers that are more relevant to your interests. Please use caution when using these features or uploading content to a Laura Mercier site or application. For some community features, you may have the ability to control whether some parts of your profile can be seen by others and whether we send you notifications about certain community activities like the fact that one of your questions has been answered.
Where permissible under applicable law, we may request and use your information so you can use our website viral features, such as tell-a-friend. These features typically require the collection and use of certain personal contact information such as email addresses and names so that the selected message or content can be delivered to the proper recipients.
In some instances, this information may be stored in our records so we can track and reward our customers for their referrals. We may collect and use your information when you interact with third party social networking features, such as Facebook Connect, Facebook Like, Pinterest, and Instagram.
These tools may be embedded into our sites or applications for the purpose of running contests, allowing you to share content such as beauty tips, articles, stories, etc. You can learn more about how these features work, and the profile data we may obtain about you, by visiting the website of the relevant third party social network. This is done by Laura Mercier uploading a customer list to the third party ad network or incorporating a pixel from the third party ad network on our website, and the third party ad network matching common factors between our data and their data.
Some of these ads may entice you to come back and revisit our site for new offers and promotions. This type of advertising typically involves an ad network collecting and tracking certain technical information such as your IP address and website usage information such as your browsing history on our sites and across many other sites on the Internet.
If we use Facebook Custom Audiences to serve Matched Ads on Facebook services, you should be able to hover over the box in the right corner of such Facebook ads and find out how to opt-out. Other general purposes e. We may collect and use your information for other general business purposes, such as to maintain the day-to-day operation and security of our websites and applications and to conduct internal marketing and demographic studies. These activities mostly require the collection and use of certain personal information, demographic information, technical computer information, website usage information, and customer feedback.
We use cookies on some of our websites. A cookie is a small file of letters and numbers that we put on your device when you visit our website and which allows us to recognize your computer when you come back to our site at a later time. Cookies allow us to enhance your website experience in several ways. For example, we use cookies to remember the items that you place in your shopping cart and to assess how visitors are using our site. We may also use cookies to personalize certain website features and to show you content and ads more relevant to your interests.
By accessing and using our website s , you consent to our use of cookies. You can learn more about cookies and how they work at www. Learn how to apply eye shadow with t Create a natural smokey eye that is perfect for a night out, using our must-have Caviar Stick Eye Colours from Laura Plus be the first to know about new product launches and offers. Join our mailling list now. Automatically Flawless! Get The Look. Current price:. Related Tutorials View All. These features have solidified it as a "holy grail" product and a staple in dozens of loyal reviewers' makeup bags.
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